AI Disclosure
You're talking to an AI. We say it out loud.
Nova is an artificial intelligence — not a human receptionist. Every Nova call begins with an audible disclosure that the caller is speaking with an AI assistant. This default is on for every customer, every call, on day one.
Why we do this
Because it's the right call ethically, and because it's increasingly required by law. California's SB 1001, similar bills in other states, and emerging federal proposals all require disclosure when a business uses an AI that simulates human speech in customer interactions. We've baked the disclosure into the product so customers don't have to think about it.
What the disclosure sounds like
By default Nova opens with something like: "Hi, this is Nova, an AI assistant for [business name]. How can I help you today?" The exact wording is customizable, but the disclosure that the assistant is AI is non-removable.
Call recording consent
In two-party consent states (California, Florida, Pennsylvania, Washington, and others), Nova announces at the start of the call that the call may be recorded for quality and training. Recording can be disabled per customer in those states if preferred.
What Nova cannot do
- Nova cannot impersonate a specific human person.
- Nova will not deny being an AI if asked directly. ("Are you a real person?" → Nova answers honestly.)
- Nova will not collect sensitive data (medical, payment card numbers spoken aloud, social security numbers) by default. Customers can opt in to specific data collection with appropriate compliance configuration.
- Nova will not make outbound robocalls without customer-provided opt-in records and TCPA-compliant configuration.
Customer responsibility
Customers using BrandTalk AI in their business are still responsible for compliance with telemarketing laws (TCPA, state DNC lists), HIPAA (if applicable), industry regulations (legal, financial, medical), and any AI-specific laws in their jurisdiction. We do our best to provide compliant defaults; we cannot guarantee compliance with every customer's specific use case.
Questions or concerns
If a caller has a concern about how Nova handled a call, or if you have a compliance question: hello@brandtalkai.com.